Small Business Finance
When to Hire a Fractional CFO (Real Thresholds)
A fractional CFO is rarely the right hire under $1M in revenue. Above that, the case grows quickly. The right question isn't 'can I afford one,' it's 'what's the cost of the next bad decision without one.'

Under $1M revenue
A good bookkeeper plus a proactive tax planner usually covers the financial need. Adding a CFO at this stage is often premature unless the business is venture-backed or preparing for a transaction.
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Between $1M and $10M
This is the sweet spot. Triggers: multiple revenue streams, capital raise underway, sale on the horizon, tight margins, fast growth where decisions are being made without numbers.
Above $10M
Most owners benefit from CFO-level support whether they realize it or not. The cost of a bad pricing, hiring, or financing decision dwarfs the engagement fee.
What the first 60 days should produce
A clean monthly close on a real cadence. A 13-week cash forecast. A KPI dashboard tied to the actual P&L. A written list of the top three financial decisions the business is facing in the next 90 days.
Signs the engagement is working
You stop making decisions in the dark. Bank covenant questions become routine. Pricing changes have models behind them. The owner has time back because the finance function runs without their daily input.
Want to apply this to your situation?
Book a consultation with a Kuuni Partners advisor — Georgia-based, serving clients nationwide.
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